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ASCHA Weekly Rollout
Highlights of this Issue:

  • ASCHA Board Strategic Planning
  • Continuing Care Quality Committee (CCQ)Official
  • Administrator of Alberta Health Services Named

Issue:  #35,   8/31/2015

Home » Business Direction
ASCHA's Direction



ASCHA direction

• • •.• • • Effective Communication & Engaged Membership spans all priorities • • • • • •

 Person Centred Housing

Person-centred housing honours the individual’s needs, desires and choices to maintain and enjoy a wholesome, vibrant lifestyle in a congregate living setting.

This overarching philosophy is embedded in each strategic priority as it highlights the person-centred approach of our members.


ASCHA's Direction

At ASCHA we recognize the value individuals bring to ASCHA and their organizations, regardless of their background or point-of-view.

Actions:  We treat each individual equitably regardless of position.
We affirm the value of each individual personally and professionally.

At ASCHA we hold ourselves accountable to fulfilling our role as a member-driven organization.

Actions:  We honour our commitments.
We continue to learn and improve.

At ASCHA we build meaningful relationships with our members and stakeholders.

Actions:  Actions:  We actively involve members in the work of ASCHA.
We regularly and frequently communicate and check-in with our members.

At ASCHA we have open discussions with our members and stakeholders to reach consensus related to key organization directions.

Actions:  We actively listen, participate and consider all perspectives.
We seek input from all those influenced by ASCHA direction.

At ASCHA we are honest and transparent in all our actions.

Actions:  Actions:  We are direct and open in our written and spoken communications.
We expect our members and stakeholders to be open and honest with us.


ASCHA’s Direction identifies the following three strategic priorities that will support our strategic planning and focus our efforts on behalf of our members:

  • Collaborative Government and Industy Approach
  • Member Sustainability
  • Forward-Thinking Governance Structure

The Strategic Plan outlines how we will achieve our mission and vision as we focus on the three strategic priorities identified as ASCHA's Direction.  This plan identifies the short and long term strategies we are taking to achieve our objectives, to target the most important needs indentified by our members.

The Advocacy Strategy is a tool for the ASCHA Board of Directors and Executive Directors, Members and Administration to implement the ASCHA Direction adopted by the Alberta Senior Citizens’ Housing Association (ASCHA) Board of Directors.  The Advocacy Strategy focuses on the priorities established by the Board derived from member consultation and alignment with the ASCHA Vision, Core Values and Mission.  This Advocacy Strategy outlines a flexible and responsive approach and will be updated regularly to reflect dynamic industry and policy changes.

The ASCHA Governance and Engagement Structure depicts the structure, process and direction of reporting that is followed for each committee or working group.

The Communication Framework will be used to guide the communications of ASCHA


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