ASCHA's Member-centric Services

The Advocacy Approach Strategy is a tool for the Board, Executive and Administration to implement the ASCHA Direction adopted by the Alberta Senior Citizens’ Housing Association (ASCHA) Board of Directors.  The Advocacy Approach Strategy focuses on the priorities established by the Board derived from member consultation and alignment with the ASCHA Vision, Core Values and Mission.  This Advocacy Approach Strategy outlines a flexible and responsive  approach and will be updated regularly to adjust to membership and government changes.

ASCHA members service approximately 30,000 seniors in the public, voluntary and private senior options.  The full spectrum of independent and supportive living options are the fastest growing and developing sectors for seniors housing in Alberta.  The seniors sector is rapidly changing and being an ASCHA member will assit you in keeping on top of the issues and opportunities, by connecting you to a strong membership and market segment and government.

The seniors housing industry is projected to be the single largest growing industry of the future!

• ASCHA represents 65% of the industry
• Over 45,000 units in Alberta
• • Manage/own over $6 billion in assets
• • Over 10,000 employees in the industry
• • Collective operating budgets exceed $600 million
• • New development and growth estimated at 1500+ units a year

Regular Member Services

Our two strategic priorities are Advocacy and Communication/Governance.   ASCHA works closely with its members in our advocacy role with Government.  ASCHA is definitely the voice that has the ear of Government on behalf of our members.

Member benefits include:

• ASCHA’s Tradeshow and Convention a first class annual event, with opportunities for networking, government contact and education
• A listing in ASCHA’s Online Seniors Housing Directory - a grant from Alberta Municipal Affairs has recently been received to revitalize this directory – in 2013, your listing is FREE!
• The ASCHA Weekly Rollout which reaches 1000’s of broad based readers with relevant, key information for your use
• The ASCHA Website and Member Only Area which houses a vast array of resources, meeting minutes, letters to and from government and stakeholders and many other resources

• Engagement and Sharing through our
  • Member Emerging Issues Form – a tool for sharing emerging issues for action!
  • Member Incident Reporting Form – a tool for averting incidents in member locations
  • ASCHA Community Chat – a safe forum for members to discuss challenges and form solutions
  • Facebook and Twitter – a vibrant presence informing public, members and stakeholders

• 8760/ASCHA Energy Program – assisting our members save valuable dollars for reinvestment  into operations.  An overwhelming success - more than 50% of members signed up within 1 year!
• Organizational Enhancement Toolkit^TM, Seniors Housing Edition - includes everything you need to successfully govern, manage and operate an accountable organization

• Education through a variety of avenues
  • Key Talking Points for members to use with elected officials on the key issues facing our  
  • Education sessions at member request will take place in the 2013 convention pre-session, one targeted to board members and another targeted to members who are exploring working with health care contracts.  Just two of the many education opportunities we will be having during the coming year!
  • ASCHA/RDC Certificate Programs – delivering top quality, industry specific certificate courses recently converted to online delivery

• Member involvement and influencing the future is another key opportunity!  Through our “internal housing type” committees and our members involvement on many external committees we influence the future as we make recommendations that impact your operations.

Corporate Associate Member Services

Your company offers a great range of products and services that could benefit our members, the owners and operators of seniors housing and care options across Alberta. Companies like yours who are committed to quality services are a great fit with our membership. The benefits, of being linked to a growing niche market that is directly seeking your expertise and support, are tremendous.

The seniors housing industry is rapidly changing, becoming an ASCHA member will allow your company to keep on top of the issues and opportunities in the market.

Member benefits include:

• The ASCHA Weekly Rollout which reaches 1000s of broad based readers
• Two complimentary advertisements a year in ASCHA’s Weekly Rollout
• Member rates for advertising options (i.e., website)
• Priority tradeshow registration and sponsorship opportunities
• Promotional opportunities utilizing ASCHA’s strong social media presence (Facebook and Twitter)
• Access to a growing market through our online Membership Directory.
• Your company listing in ASCHA’s Member Directory - ASCHA members purchase from ASCHA Corporate Associate Members first

Be a member at the largest seniors housing industry tradeshow in Alberta.

• Receive a member early bird rate (savings of $300.00)
• Select prime booth locations before the public
• Early event theme notification for you to make it exciting and fun for your target buyers
• Sponsorship at all levels to showcase your company at our event. Members have first      choice!

NEW VALUE ADDED SERVICE

8760:Energy partnered with ASCHA to introduce a Seniors Housing Energy Program. This has been an overwhelmingly successful energy program for over 50% of our regular members, through reducing energy costs and enhancing services. ASCHA is now pleased to extend this great opportunity to our valued Associate Members. Key features of the program include Group Wholesale pricing tendered every 2 years, along with an existing energy book of over $270 million and cost benefits of between 5-20% savings annually. Please contact Ken Klassen at 780.289.7198 or ken@8760group.com  for more information.